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Why Location Matters to Businesses

Why Location Matters to Businesses

If you’re in the market for a piece of commercial real estate, you’re probably looking for the best commercial real estate broker to help you get the best deal on the best property. If that’s the case, it’s important to keep in mind that one rule of life remains true, even in this situation: location matters. It really is all about finding a local expert who can guide you through the process and ensure you get the best bang for your buck.

Retail Businesses

if you’ve decided to open a retail business in a new area, it’s important to find a real estate broker who is knowledgeable about the best areas to set up shop and draw new customers. Every town has its hotspots — areas where pedestrians frequently bass by, or walk through, on their way to work or school. And these are the areas you need to target in order to have a successful retail business in a new area. People need to be aware that your business even exists in their town.

Without the proper consultation and knowledge on your side, it’s easy to fall into the trap of cheap property in the wrong part of town. And that’s not to say that there aren’t some great opportunities in properties that cost less to rent or own per month, but the fact is that there is a certain premium to be paid on customer-facing properties that actually draw customers. A local real estate broker is someone who has lived in the town you’re considering, so they know exactly what works and what doesn’t.

Find someone who can tell you about a property’s history: which businesses have operated from that location, which of them have succeeded and which have failed, and why the property is currently on the market. If it’s a long list of commercial and retail failure stories, you’ll know to look elsewhere for your fledgling business.

Office Businesses

If you have a team of office professionals that you’re considering relocating to a new town or a new office, you’ll certainly want to check with a real estate broker about the best locations to accomplish that goal. Office buildings and commercially-zoned real estate sit in various parts of town; some of these locations are ideal and close to things like parking, lunch spots, and venues that improve the quality of your workday. Others are more affordable, but in remote parts of town that may be harder on your employees.

A local real estate broker knows every building’s story, and likely knows a few people who have previously worked in that location — or still do. You’ll get a local perspective and a better idea of whether or not your business belongs in that office building.

Local Connections

Commercial real estate brokers Greenberg & Company know their town, and they know the people who call that town home. Their local connections allow you to get the best deal on a new location as well as the best terms on any rental or mortgage agreement. They combine their extensive local knowledge with an extensive network of friends, colleagues, associates, and former clients — all of which add up to a recipe for success. To receive exceptional assistance with all of your commercial real estate needs, please call 713-778-0900 today!